Do you believe doing big things matters? That great strides in science, medicine, engineering and technology are the strongest engines for advancement–not just through their outcomes but in the way they help galvanize our collective spirit?
Vital to these initiatives are large-scale approaches so expansive and complex that only nations and global institutions have the resources to see them through. Project Apollo is the perfect example: an ambitious undertaking so massive it required the combined forces of government, academia and private industry to succeed.
Getting us to the moon and back, Apollo produced hundreds of new technologies along the way. From Velcro to pacemakers, it also left us with a far more precious intangible: that no challenge was too great for the ingenuity and resolve of the human mind and heart.
Today, social and political challenges threaten our commitment to doing big things. Rising cynicism and distrust compound institutional decay, encouraging us to believe that bold initiatives are not only unfeasible but unwise.
If we continue on this course, we will see a gradual slowdown of human progress–a fragmented existence where fear dominates at the expense of the collaboration necessary for world-changing opportunities and solutions to problems that affect us all.
As filmmakers, we aim to counter this trend. When We Were Apollo tells the story of not just what we did to get to the moon, but why we were able to succeed: that getting there was at its core a choice–presented by a president but accepted by everyday Americans who committed in their daily lives to making it happen.
When We Were Apollo is part of a long-term commitment to the idea that tackling “impossible” things is vitally important, and a need to strengthen the institutions and attitudes that make advancements like Apollo possible.
It’s important, not for lofty or rhetorical reasons, but because great endeavors like Apollo lead us to become better versions of ourselves: more adept to confront the challenges of our time, more thoughtful and focused on the issues that really matter, more capable of bending history towards a happier and more prosperous existence.
Making a film is a journey in itself. And we hope to share it with you. Like Apollo did on a much larger scale, we begin by choosing to believe that what we intend to do is possible. The next step is pulling together with others who believe in the mission and why it really matters. Then, we get to work.